Volvo Cars will introduce to US consumers later this month a new SUV and reveal details on Care by Volvo, a new subscription-based program that will make having a car as easy as owning a cell phone.
Håkan Samuelsson, CEO, Volvo Car Corporation, and Anders Gustafsson, President and CEO Volvo Car USA, will make a presentation at the Los Angeles Auto Show Wednesday, November 29 at 2:00 P.M. PST.
“California is where transportation and technology cultures meet,” said Gustafsson. “And the Los Angeles Auto Show is the perfect place to introduce something that involves a great deal of both worlds.” Gustafsson added, “With this new SUV and Care by Volvo we are talking about the future of car ownership, where life is less complicated for our customers.”
This North American debut is the latest vehicle in Volvo’s product refresh, which began in 2015 with the XC90 seven-passenger SUV that was named 2016 North American Utility of the Year and 2016 Motor Trend SUV of the Year. In 2016 Volvo followed the XC90 with the S90 luxury sedan and V90 Cross Country wagon, respectively. This year Volvo introduced the all-new XC60 small SUV, a complete redesign of the company’s best-selling model.